Digital Marketing Insights: Chatbots, Voice Interaction & Neuromarketing Read More »
artificial intelligence
Neuromarketing: What Is It & How Does It Work?
All human consciousness, emotions, thoughts, and actions derive from neural activity in the brain. Marketers use this information to influence consumers into making decisions. Through the use of psychology and brain activity, marketers come up with different techniques to tailor their brand campaigns and advertisements to appeal to consumers -...
